While social networking and user-generated content applications have rapidly
changed consumers' use and perception of online technologies, it is becoming better understood how these technologies are affecting the enterprise environment and to what extent.

IDC expects that the significant adoption of Enterprise 2.0 technologies in the
enterprise will have a dramatic impact on how organizations capture, discuss,
distribute, and protect their information. If companies are not already planning for this change, they will find themselves increasingly exposed and vulnerable.