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New Ponemon Study Reveals Disconnects in Building the Business Case for Data Protection
by Ounce Labs, an IBM Company

Newly released research reveals that while C-level executives feel that good data protection efforts support organizational goals such as compliance, reputation management or customer trust, there is a lack of confidence in the ability to safeguard sensitive information. The Business Case for Data Protection, conducted by Ponemon Institute and sponsored by Ounce Labs, an IBM Company, and it is the first study to determine what senior executives think about the value proposition of corporate data...
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